The TAG-AI has been established to provide independent advice to WHO/Europe on how artificial intelligence can be deployed responsibly to improve health outcomes across the Region. Its tasks include:

• identifying strategic priorities for AI in health for 2025–2027;
• advising on ethical, legal, and governance challenges related to AI in health systems;
• supporting WHO in promoting good practices and evidence-based approaches;
• creating working groups to develop guidance for policymakers, practitioners, and governments.

The WHO — the world’s leading authority in global health — plays a central role in ensuring that digital health innovation serves the public good. Through the TAG-AI, WHO will guide governments and stakeholders in 53 European countries to harness AI in ways that strengthen health systems, protect human rights, and advance equity. This includes making sure that AI supports universal health coverage and does not exacerbate existing health inequalities. This appointment highlights Van Kolfschooten’s recognition as a leading voice in the field, contributing directly to the world’s most important health organization at the highest advisory level.